Digital Marketing News
Conversations about our clients, tech trends and community service in the areas we serve.
Avoiding the Spam Folder: How to have Stronger Email Communication with Your Customers
Email is a critical piece to the puzzle of reaching and holding onto the attention of your customers, but often this powerful mode of communication is wasted. Email spam has become an accepted reality for most information age consumers, however…
The Nuts and Bolts: Code Implementation in Mobile SEO Performance
Whether you are starting a website from scratch or revising previous design situations, the way code is implemented on your website can have a big impact on the performance of your site on mobile devices. The words “code implementation”…
Making the Grade: Google’s Quality Content Rating
What if we asked you to grade your website? Would you give it an A out of beaming pride, a B as an acknowledgement of a future business project, or maybe a C with a shrug and a smirk, silently saying to yourself, “who cares?” Well, none…
Mobile Marketing and SEO: Increase the Eye-Hand Device Coordination of Your Customers
As mobile devices increasingly become a part of our daily lives and routines, smart marketers know that the fastest growing way to reach consumers will be through their phones. Is your online strategy suited to connect with consumers…
Your Business is Never Too Small to Have a Website
The start of a business is one of the most momentous occasions in the lifetime of any company. And when you’re at the beginning, you make the decision relatively early on if you’re going to have a website for your customers to see. It can…
How Google’s New Rules Will Change the Way You Manage Your Content
One of the realities of managing an online web presence is that the factors that contribute to your overall strategy will always be changing. Seemingly minute adjustments to Google’s algorithm can send your once popular website…
